Guillermo Capital Budgeting
Guillermo is faced with a difficult operating environment. Competition has intensified, and this is driving down his margins. At the same time, labor costs are rising. This is putting a squeeze on Guillermo. At present, it does not look like he can compete head to head against his new rival, as that rival is using a technological competitive advantage to outcompete Guillermo. As a result, Guillermo is now faced with three different options for revitalizing his business. The first is to become a broker for a high-tech competitor based in Norway, a move that would take him out of the manufacturing business. The second is that he could add value to his existing product perhaps allowing him to improve his margins. Guillermo's third option is to adopt the Norwegian company's technology, as this would lower his cost of production significantly, restoring some of his net margin.
In order to evaluate these three disparate alternatives, there are two major considerations. The first is strategic -- which of these strategies offers the best potential for long-term growth. The second is financial. Making financial decisions such as this is termed capital budgeting -- specifically referring to decisions about where to invest the company's capital. There are three main capital budgeting techniques: net present value (NPV), internal rate of return (IRR) and payback period. This paper will analyze the merits of each of these three and then make recommendations to Guillermo.
The first method is the payback period. This method simply refers to the time it takes the company to earn back its initial investment in the project (Accounting for Management, 2011). This method is simple, but it is highly flawed....
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